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Global Expansion of Yoga Industry: From India's Origin to the Rise of China's Consumer Market
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On June 3, 2025, the global yoga industry is experiencing unprecedented expansion, with a market size expected to exceed $130 billion by 2025 and a compound annual growth rate of 15%. Behind this growth is a dual driving force of increased health awareness and technological innovation. As the birthplace of yoga, India continues to strengthen its global influence through cultural promotion activities such as International Yoga Day, while China has become a new engine in the yoga market with the growth of the middle class and the upgrading of healthy consumption.


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Chinese female consumers have a 45.5% participation rate in yoga fitness programs, second only to aerobic exercise and running. Yoga studios, online courses, and related products are experiencing explosive growth, with a particularly significant trend towards digitization. During the pandemic, the number of global yoga app users surged by 40%, and the valuation of top platforms exceeded 1 billion US dollars. The fitness yoga representative team of Xi'an Sport University won 2 gold medals in the 2025 National Open, demonstrating China's breakthrough in yoga competition and talent cultivation.




The acceleration of industrial integration has led to the rise of the "yoga+" model, and courses that combine Pilates, dance, and other projects are highly favored. The high-end yoga equipment market is rapidly expanding due to the application of environmentally friendly materials, and the price of ecological yoga mats is 5-8 times that of ordinary products. In the future, technology empowered VR yoga and AI personalized courses may become new growth points, driving the industry towards intelligent and diversified development


Published:Jun.03.2025  Viewed:175